Marketing
Messages you start whose purpose is promotional.
Offers, discounts, launches, abandoned carts.
$0.0707
per message
What WhatsApp Business messages to customers in Spain cost: marketing $0.0707, utility $0.02 and authentication $0.02 per message. Enter your expected volumes below to see Meta's estimated monthly bill.
Meta’s price per delivered message, by category. Messages customers send you are always free.
| MarketingOffers, discounts, launches | $0.0707 |
|---|---|
| UtilityFalls past 100,000 messages a month, down to $0.015 | $0.02 |
| AuthenticationOne-time passcodes | $0.02 |
| ServiceThe first 1,000 a month are free per number | $0.02 |
Customers' country (recipient number)
Currency
Messages you start whose purpose is promotional.
Offers, discounts, launches, abandoned carts.
$0.0707
per message
Messages you start about an existing transaction.
Order confirmations, shipping updates, reminders, receipts.
$0.02
per message
One-time login and verification codes.
An OTP to sign in or confirm a number.
$0.02
per message
Your ordinary replies inside the 24-hour window after a customer writes.
Answering a question, following up a complaint, sending details.
$0.02
per message
The first 1,000 a month are free per number, then billed at the utility rate.
WhatsApp Business numbers
Each number has its own free allowance of service messages.
1,000 free
Meta's published price per delivered message, in US dollars — Meta bills in USD.
| Category | Per message |
|---|---|
| Marketing | $0.0707 |
| Utility | $0.02Down to $0.015 with volume |
| Authentication | $0.02Down to $0.015 with volume |
| Service | $0.02Same as utility |
This estimate is indicative and based on Meta's published rates, which Meta revises on its own schedule. The invoice Meta sends you is the only authority. Amounts in currencies other than the dollar are approximate — Meta bills in USD, and the actual exchange rate is set by your card issuer on the day it settles. FASLA CLOUD takes a 0% margin on messages. Exchange rates by ExchangeRate-API, updated daily.
The official WhatsApp Business API: a shared team inbox and approved-template campaigns — without bans.